• OpenAccess
    • List of Articles Scenario

      • Open Access Article

        1 - Investigating the Scenarios of non-Muslim non-Iranian Tourists of Mashhad Within 2025 Perspective
        Arash   Ghahreman Ahmad roumiani Sareh   Nematian zahra bostan
        The uncertainty caused by environmental complexities has made it difficult to forecast the future of Tourism in Mashhad in terms of non-Muslim tourists visiting the city, about whom no sufficient information exists. Therefore, this study sought to investigate the trend More
        The uncertainty caused by environmental complexities has made it difficult to forecast the future of Tourism in Mashhad in terms of non-Muslim tourists visiting the city, about whom no sufficient information exists. Therefore, this study sought to investigate the trend of variations in the visits made to Mashhad by non-Muslim tourists using the scenario writing method. To this end, this applied study used the analytical-qualitative approach, collecting the required data through detailed in-person interviews. In this regard, twenty-seven interviews were made in three phases with tourism experts in such fields as sociology, economics, planning, and specialized tourism services. In the first phase, the factors involved in attracting non-Muslim tourists to Mashhad were identified according to the views offered by the experts in interviews using the Delphi technique. In the second phase, the critical driving forces were identified based on two criteria of effectiveness and uncertainty. Finally, the optimistic and pessimistic scenarios concerning the future of non-Muslim tourism in Mashhad were described. The study’s findings revealed that smartizing tourism, making connections between tourism in Mashhad and its neighboring cities, increasing the number of media advertisements, improving the hospitality culture, and promoting a sense of security in the visiting tourists were the most important driving forces at the local level. Therefore, the number of Mashhad’s non-muslim tourists could be increased within the study period by improving IT infrastructure (including electronic trading, and electronic banking), introducing neighboring cities and villages of Mashhad and their tourist attractions, offering instructions regarding hospitality (especially for taxi drivers, business and shop owners), creating tourism police, and providing security in high-trafficking urban places. Manuscript profile
      • Open Access Article

        2 - Identifying the Factors Involved in Applying IoT to Smartening Tourism Destinations Using Future Studies Approach: A Case Study of Fars Province
        Khadije Kaveh maryam nekooeezadeh Moslem  Alimohammadlo
        Fars province is one of the main hubs of tourism centers in Iran. Therefore, paying special attention to tourism in the province and using Internet-of-things technology in its tourism management can provide suitable facilities for improving the welfare of its visiting t More
        Fars province is one of the main hubs of tourism centers in Iran. Therefore, paying special attention to tourism in the province and using Internet-of-things technology in its tourism management can provide suitable facilities for improving the welfare of its visiting tourists, thus increasing the visiting rate of its tourist destinations. In this regard, the present study sought to predict and identify the most important factors involved in applying the Internet of Things technology to the Smartization of tourist destinations in Fars province and to develop feasible desirable future scenarios thereof. To this end, the required data for this applied study were collected by conducting interviews, administering questionnaires, and carrying out a systematic review of related literature. Finally, the collected data were analyzed by the Scenario Wizard software using the MICMAC method. The results of the MICMAC analysis revealed the main role of 14 key variables in the application of the Internet of Things technology to the Smartization of tourist destinations in Fars province. On the other hand, two strong scenarios, 1548 weak scenarios, and nine scenarios with high compatibility were obtained using the Scenario Wizard software. Accordingly, the study used the aforementioned nine high-compatibility scenarios, finding that the future of tourism in Fars province would be similar to the current circumstances. It was also found that the trend of changes in the status of tourism would be slow and that the chances of applying the Internet of Things technology to the province’s tourism destinations would be low. Finally, based on the obtained scenarios, the study proposed some strategies to achieve the desired results in smart tourism. Therefore, the results of the current study could help tourism professionals prepare the ground for the application of state-of-the-art technologies such as the Internet of Things to tourism and thus develop the field through setting long-term plans. Manuscript profile